Monday, November 22, 2010

Online Presence

How's yours? Want to know what mine's like? I'll admit to have made a few teeny-weeny mistakes. Ever heard of "me, me, me" and "read my book, read my book" and "fabulous review here"? Yes you'll have heard of them if not from me then from someone else. That's what my online presence is like. Unfortunately.

As publishing relies more and more on its authors to market their books, this is bound to happen. The result is an abundance of Tweets, Facebooks, MySpace, Blogs all about how everyone should read my book.



I'm not really like that in real life, not a bit. I'd say I'm pretty introverted and I hate this constant bragging. (Hey! we're back to ME again).

So, I'm going on a personal crusade. You're not going to hear about me, here, on my blog any more. Instead we're going to share tips. And today we're going to talk about your online presence and how to improve it (LOL, I should talk).

One of the best tips I've heard is to give instead of take, and that doesn't mean "here's a giveaway of my book" - because that's going back to ...me... again. Instead let's write about useful information, something your followers need and want to hear.

You're probably a writer if you read this. You need tips, right? You need to hear up-to-date news on the subjects you're interested in. I want to give my followers something valuable. But how do I go about it? This whole subject needs to have a fresh look, a new angle.

It is possible to get personal indirectly. The blog might say: "This is what's happening to me just now as a writer/reader/in the middle of the publishing process/promoting. This is my problem and this is how I'm dealing with it. Do you agree?"

So from now on I'm going to try and find what "resonates" with you. How do you feel about that? Go to the poll on the right and vote, or leave a comment. No! there're no free books for the right answer - not unless you want one :-)

13 comments:

  1. Sounds good! I know I'll be reading what you have to say.

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  2. Start a discussion. Write blogs about your writing process. Prompt your followers to engage.

    I want you to imagine meeting an author you like, but not a huge fan of. You go to the store, buy her book and when it your turn to get it signed she looks up and say "Sue Roebuck? Thank you so much for posting on my blog/answering tweets / sending an email. I really enjoyed conversing with you.

    BAM! That author just got herself a new "biggest fan" who will buy all of her books the moment they come out.

    That's what social media/blogs are all about.

    http://www.ManOfLaBook.com

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  3. Alissa, I was just reading an article on this. It's got some good information: http://www.digitalbookworld.com/2010/the-key-to-an-effective-engagement-strategy-patience

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  4. Wonderful comment Man of la Books - I've just been to your blog and it's just as informative - you've got yourself a new follower

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  5. Awesome blog! I love meeting new people so thanks so much for stopping by my blog!!!

    I love a compilation of both, part you, part writing. I do my best to share my thoughts on writing and then add how I work.

    For instance: I'm in revisions, so next week I'll post all week about revisions, showing you my process, but asking what stage you're in, if you do character collages, etc.

    I work with better with questions. Something to grow off of!

    I started a new blog in lieu of an opportunity for a publishing gig (Jules and the Stars http://julesausborn.blogspot.com) it's not about me, but it benefits me and I think that's the key to success!

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  6. Yes, Jen, I think variety is right. I also get bored with blogs that just go on and on with what you should do and shouldn't. Sometimes it's fun to hear about some event that's touched the blogger. Fabulous post, thanks.
    Sue

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  7. I try to have a variety of subjects. One thing I'm doing currently to help the old woman out, (me) is to talk about my edits in progress. Since normally I include tidbits, just not this Monday, I think other writer's gain something.
    Nancy
    N. R. Williams, fantasy author

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  8. Invite people to guest blog and do book reviews. Most authors have alerts set up and might just pop over to comment if they see their name on your blog. Also, make sure you actually read and comment on the blogs you're following. That way others get to know you outside of your own blog. You're not just directing traffic to your blog or your book all the time - you're talking to them about what they've posted as well. "You" here meaning the collective you - not saying you do this, Sue. Confused yet? :)

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  9. N.R. and Carol, thank you for posting. N.R. I have to say I like the eclectic nature of your book and your Sunday reading. I must comment more - because I always read what you say and I enjoy it.

    Carol, you too have a great variety. I think your current situation with the book finished and beginning to make its appearance is fine material for blogging. Almost like a diary. People will be so interested in your experience now because they're in the same boat.
    Sue
    X

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  10. Variety works for me. I don't do all writing all the time. Actually now that I think of it, I try to avoid talking about writing. LOL. But people follow anyway.

    What I like to do no matter what I talk about is ask a question. It gives people a reason to comment. I also comment on their blogs.

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  11. What a brilliant idea, Maria - that sounds great (first question: when's your next blog tour?) See? I've been to your site and followed! Great site btw
    Sue

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  12. Sue, that was a great article. Thanks for sharing!

    And although you're not celebrating Thanksgiving today, I wish you a happy ordinary Thursday! :]

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  13. The P.S. or post-script statement is often said to be the second most important part of the sales letter after the headline. With this in mind, here you will get four ideas on what to say in your P.S. Statement to give you that final push on sales. this site

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